But, there is a saving grace in the form of eco-friendly packaging as more companies are gravitating towards it. There are also many long-term advantages when it comes to choosing green packaging over traditional ones, like cost-cutting, less carbon footprint, etc. Some are elaborated below.

• Enhances brand image:As people are becoming more environmentally conscious, companies are trying to provide more nature-friendly products and services. This creates a shared-value system between the customer and the company and the brand is seen as more trustworthy and reliable.
• Biodegradable & sustainable:Made of non-toxic material that is easily degradable, eco-friendly packaging is the way to go when it comes to environmental safety. Unlike paper, plastic also uses non-sustainable resources like petroleum for its production which is extremely toxic for the environment. Plastics also take a long time to decompose and release harmful toxins in the oceans while they do. Natural materials used in green packaging have none of these problems in their lifespan.
• Very versatile:These sustainable green packages can be recycled and repurposed to pack all kinds of different products like furniture, food materials, automotive packages, etc. For e.g., Fill8, a void filler made using paper, can be easily reshaped to fill the space between product and packaging box to ensure the safe delivery, especially of fragile products.
• Expands customer base: In today&aps;s environmentally conscious world, the demand for nature-friendly products is increasing day by day. People are returning to their natural roots and ensure that the products and their packaging are sourced from nature. From a long-term perspective, the use of natural packaging systems would lead to a boost in any company&apso;s sales and expansion of their customer base
• Decrease in carbon footprint:The number of greenhouse gases released by a company is called its carbon footprint. The entire process of creating traditional packaging materials, from sourcing raw materials to shipping has a larger carbon footprint compared to the creation of green packaging. As nature-friendly packaging is made of recyclable materials, the consumption of heavy-energy resources and carbon emissions is also reduced.
• Reduced harmful toxins or allergens:Eco-friendly packaging can be used across a variety of industries without worrying about health risks. As they are made from natural materials, sensitive products like food and medicines can also be transported and stored safely. People with allergies and health conditions are also safe from the boxes as they are free of allergens present in traditional package boxes.
• Reduced Municipal waste:Traditional or plastic package boxes or materials, take thousands of years to degrade and take up a lot of space in dumping grounds. Whereas eco-friendly packages usually degrade within a span of 2-5 years. This waste can also be used as fertilizer to grow healthy, strong plants and trees.

Conclusion: More people are gravitating today towards nature and animal-friendly products and solutions. They keep track of the trace of their products origin and whether it was created in an ethical manner or not. In such times, its natural that customers would also trace back the ethical origins of the packages used to box their products in.

Keeping up with these customer needs, companies have slowly begun to adopt green packaging as an alternative to the traditional plastic or non-degradable packaging solution. This demand is only going to increase in the future and Indian eco-friendly packaging companies like Pack8 are ready to stand up to this test of time.